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GroupOn: What a Small Business Owner Learned about Coupon

Extreme couponing just leads to bargain hunters who will scrimp and save and leave you the second the discounts stop. That’s why my business does discounts through stores at relatively small discounts…. 10-20% off at most. And the price cut is …

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URL: https://www.powerhomebiz.com/blog/2011/01/17/groupon-small-business-lessons-on-coupon-advertising-part-2/

Tips for Ecommerce Merchants: Do’s and Don’ts In Online

Coupons offering a flat rate discount in dollars, such as $10 off a purchase of $50 or more, are very popular. Create a minimum spending requirement (e.g. $10 if you spend $200) Free shipping coupons do well; Offer greater discounts to first time customers since they often have larger orders; Make your coupons user friendly or just one click of

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Clothing and Apparel Wholesale Suppliers and Dropshippers

Mention coupon Code IREP and Save 5% Off 1st Time orders of $100 or more. AllPro (AllTex) (Socks) AllPro (AllTex) (Socks) 1-888-932-4052; In 1985 our family began a business in the sportswear industry. Due to our hard work and dedication to excellent customer service we were able to sell our successful company 20 years later and move into

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60 Time-Tested Marketing Offers

What type of offers from marketers do you respond to? For me, I love free bags from fashion magazines subscriptions, and free cosmetics from beauty brands. I also love free shipping and discount coupons I get from retailers. I also love the rewards program of retailers as well as all the discounts I can get. Basically, I love anything that can save me money. As a marketer, there are a …

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Pros and Cons of Discount Pricing During the Holiday Season

If you discount it at 25% off, at a price of $75, how many more would you have to sell in order to break even? Profit at regular price: $100 – $55 = $45. Profit at the discount price: $75 – $55 = $20. Decrease in profit at discount price: $45 – $20 = $25. 100 x $25/$20 = 125%.

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Getting the Best Customer Response from Direct Mail Marketing

Consumers respond best to buy-one-get-one free messages, discounts off a single item, and coupons. Consumer tips and loyalty card offers elicit the lowest response from the recipients. Overall, 76 percent of the adults surveyed said they read direct mail advertising, a number that remains high despite consumers’ growing time constraints.

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14 Ways to Market Your Business and Increase Your

But check with your advertisers before starting. Similarly you can target more general keyword phrases like “auto part coupon codes” (and even more product-specific searches with coupon code) and then link to a page of deals from affiliate advertisers. You could test that out to 100’s search phrases and seeing which converted and had a

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7 Reasons Your Brand Needs To Be On Twitter These Days

This can sometimes come off as contrived and curated. Twitter is an excellent platform that allows users to upload their own content, why not drive this through to your customers? Offer discount codes or coupons for the content that they upload that features your product (obviously you will need to curate to a certain extent to make sure that

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Online Retail Marketing Tips

There is a lot of planning that goes into launching and growing an online retail store. There re many strategies for operating an internet store. The 12 online retail marketing tips above are important tips that will help you off to a competitive start, not to mention, help pave a …

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How to Get the Most of Your Local Chamber of Commerce

You should rifle off at least one letter a month to the local paper praising a small business, the Chamber of Commerce or how happy you are to have a business here. If you have a reason to praise more than one person, type the letter and have a co-worker sign it.

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Homemade Products: How to Start Retailing, Marketing and

Product loyalty among personal care products is fierce; it’s difficult to get people to try new things. To make it easier for them, pick your best product, provide it in a free trial size, and follow up with discounted coupons for the first order. Soon you’ll begin to create loyal customers.

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10 Best Black Friday/Cyber Monday Deals for Small Business

Apple doesn’t usually surprise us with cool Cyber Monday deals. They give different coupons, but nothing special. But if you need and want Apple computers for your small business offices, you can get the Air with $200 off from Best Buy this year. Keep an eye on their offer and get your MacBooks as soon as they come up with a price of $900.

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How to Save Money when Buying Home Office Equipment for

There are a number of websites that you can go to find rebates, coupons and information on price decreases on equipment such as notebooks, printers, even home theater systems. Examples of these sites include Techbargains.com, SlickDeals.net, Newegg.com and FatWallet.com. 4. …

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15 Home Business Ideas that Thrive During Recession and

11. Bargain hunting and coupon websites and blogs. These are businesses that are most needed during a recession, yet will still generate strong demand even when times get better. An example of this type of business is bargain hunting, helping people find deals, coupons, and discounts.

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The Home Business of Welcoming New Neighbors

This welcome service basically extends the US Postal Office’s envelope of coupons and offers from businesses in the area that is sent to the new neighbor (if they made a change of address request). Right off the bat, I think this business could give you a few hundred dollars a month, but maybe not enough to quit your day job.

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Mobile Marketing – Will it Work for Your Business

SMS services typically run off a short code, but sending text messages to an email address is another method. The short codes are usually 5 or 6 digit numbers that have been assigned by all the mobile service providers for the use of advertising campaigns and other consumer services.

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Entrepreneurial Success Story: Howard Brown

The customers come back, for example, in hopes of getting lucky coupons that pay off in cash, or pieces that complete a map for a grand prize. This approach put the laws of chance to work for us in two ways at the same time. Most people have a yearning to get something for nothing.

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Repeat Customers: How to Get Loyal Customers

Invest more time and energy in making sure those first-time buyers come back. You need to demonstrate to your customers how much you appreciate their business, so you could win them over as loyal – profitable – repeat shoppers. Here are some strategies to turn your first-timers into repeat visitors: 1. Master the service basics.

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Membership Programs: Turning Occasional Buyers Into Loyal

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Ecommerce Made Simple: Small Business Guide to Selling

This can be done by offering coupons, specials or promotions, so that a first-time customer can become a customer for life. About the Author Vann Baker, President of Design-First is a website designer who has been creating websites for small businesses since 1995, from small corporate websites to large ecommerce, social network and

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How to Market Your Flower Shop

Give your friends some courtesy or “How Are You” calls. Then inject your business into the conversation. Ask them to drop by your shop, just for checking it out. Tell them you need advise on the set-up of the shop. Try to arouse curiosity. For some of your closer friends, ask them to help you promote your shop to their friends.

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Aisle Marketing: How to Get Shoppers’ Attention in Grocery

Sales, coupons, advertisements they’ve seen promoting a product that makes it seem better than the one they have been buying. When displayed along side a competitor, a coupon dispenser near a product with a cents-off coupon may attract new buyers. And to get buyers to buy more than one, consider a “buy three, get one free” or “$1 off

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Conversion Rate: Maximize After-Sales Opportunities

Offer special discounts and promotional coupons to customers after they make a purchase. You can include the promotional discount in the post payment landing page (thank you page) or print a flyer and include it as part of the shipping materials together with the receipt and the product.

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Moving a Hot Dog Cart Business to the Mall

Before the move, hand out coupons for a free hot dog to your sidewalk customers to be redeemed at your new place of business. Once they’ve sampled your dogs at your new place, they’ll know where to find you when they want more. And don’t forget mall employees: hand out several half-off or buy-one-get-one free coupons to each store in the

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Turning Heads in the Shampoo Aisle

Sales, coupons, advertisements they’ve seen promoting a product that makes it seem better than the one they have been buying. When displayed along side a competitor, a coupon dispenser near a product with a cents-off coupon may attract new buyers. And to get buyers to buy more than one, consider a “buy three, get one free” or “$1 off

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Rules of Marketing: How to Improve Your Small Business

Simplification is achieved by reducing unnecessary product and service lines, outsourcing post-sale functions such as training and support, cutting back on trade promotions, easing up on coupons, trimming new product launches, spinning off marginal brands, and using old-fashioned face-to-face meetings for maintaining relation­ships with

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Differentiation: Smart Branding Strategies for the Solo

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Abandoned Cart Email: 5 Strategies to Curb the Menace of

If you want to win back lost sales, you can offer incentives and discounts. Remember that customers can quickly abuse the discount strategy especially when you use it to convert each and every abandoned cart. Use your Magento 2 abandoned cart email extension to create rules for providing discount coupons.

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Working from Home During the Holidays

Stow any marketing mailers, flyers, and coupons, along with your credit cards, far away from your desk to avoid retail temptation while you’re at work. I also like to close my email inbox while I’m at my computer, lest my focus be frazzled by the endless stream of emails touting 30, 40, and 50 percent off my purchases.

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Shotgun vs Rifle Approach to Marketing Your Home Business

One of the long standing arguments in business is whether to use the shotgun or rifle approach in marketing. Shotgun approach typically involves reaching as many people as you can, such as mass marketing through TV, Cable and radio. On the Web, it means doing a lot of advertising from banners to text ads in as many websites as you can, even using high traffic portals such as Yahoo, in …

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Door-to-Door Local Marketing: Community-Based Street Marketing

It’s not difficult to make community-based street marketing pay off big if you follow a few important strategies. Strategy # 1 ­ Present an Irresistible Offer. The most important element of success for street marketing is the offer. If you can present an offer that is nearly irresistible you will have a high probability of success.

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Marketing a Handyman Business

The first step in marketing is identifying your target market. You need to determine who your customers will be and start thinking of ways and strategies to reach the target clients. One possible market that your handyman services can tap is the home sale market. This is a ripe market for a handyman service as you can offer your services to the

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How to Choose a Shopping Cart System for Your Online Store

This makes Joe look great to his visitors and makes more sales for you. Here’s a secret: Joe is your affiliate and makes money on the sale too, so he’s got a great incentive to keep your discounts and coupons in front of his visitors. Good shopping cart systems can automate all of this and also handle any quantity discounts you offer. 17.

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Valentine’s Day Small Business Email Marketing Strategies

If fulfillment is to come to the store, give clear directions or a store finder link, if by phone, make phone numbers prominent, or if online, make the button or text link stand out in the email. Printable coupons or promo codes always work well. 8. Make it easy to share your content.

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Terri Cook's Success with Internet Auctions: Sell What Sells

One year later, after discovering eBay, I decided to clean out my closet a bit more. Each dress sold for at least $20… and some sold for as much as $65. I am still amazed by this because I bought most of my "designer" clothes on clearance, with discount coupons, from a department store.

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Small and Home Business News Archive August 2009

New Freedoms- AsThey Head Off To College, Parents Are Looking For Ways To Protect Their Children Becoming a Heavy Equipment Mechanic is an Excellent Career Choice Eviant 7 Portable Digital Television Is a Must for School-Bound TV Viewers

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