Parksassociates.com

Crackle TV Set to Launch Loyalty Program This Year

Crackle Plus also plans to optimize relationships with advertisers by providing discounts and coupons as part of this incentive program. The company plans to implement a …

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URL: parksassociates.com

Residential Security: State of the Market

This annual flagship report from Parks Associates covers all significant residential security metrics including system adoption, purchase intentions, subscriber churn, revenue strategy …

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Parks Associates: 10% of U.S. broadband households intend to …

10% of U.S. broadband households intend to purchase a smart watch in the next 12 months. Honeywell, Qualcomm, Lumo BodyTech, IFTTT, and Intel-GE Care Innovations discuss …

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OTT subscriber churn rate in the US is 44% as of 2021

A new whitepaper from Parks Associates, AI-Enabled Data: Key to Video Service Optimization, reveals the OTT subscriber churn rate in the US in 2021 is 44% and, as of Q3 …

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Access Whitepapers

Innovative service providers are working to identify new services that will stave off commoditization, develop new revenue streams, differentiate from competitors, and fortify …

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Crackle TV Set to Launch Loyalty Program This Year

Crackle Plus also plans to optimize relationships with advertisers by providing discounts and coupons as part of this incentive program. The company plans to implement a …

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OTT Service Adoption, Use and Perceptions

OTT: Perception, Use, and Business Models. OTT video services across business models continually adapt their offerings and experience to remain relevant in a fast-changing market. …

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Remote Work and the New Normal

Remote Work and the New Normal. Telework, or remote work from an off-premise location, is not new -- workers have leveraged technology to work remotely since the advent of …

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IoT Support: Solutions for the Internet of Tomorrow

For example, a homeowner may program entertainment devices to turn off . when he or she turns off the lights after 10 p.m. Given the multitude of automated steps that go into turning off …

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Paramount, LG Electronics, VIZIO, and Fandango to keynote fifth …

Future of Video will kick off with a pre-conference workshop on December 12, “OTT Market & New Era of Video Consumption,” where Parks Associates’ analyst team will …

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Price Hikes Mean Uncertain Future for vMVPDs

While the rate dropped some during Q1 2020, overall churn rates for vMVPDs continue to exceed 70%. Beyond the stagnant uptake and sky-high churn, recent …

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Leading International IoT & Smart Home Research Firm

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Value of Video: Shifting Consumer Dollars

Digital Video: Three Screens and Beyond. Digital Video: Three Screens and Beyond is a consumer research study focused on adoption and ARPU for three-screen (TV/PC/cell phone) …

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FUTURE-READY BROADBAND: UBIQUITOUS CONNECTIVITY …

• Remotely turn on/off electronics plugged into the outlet Lower operating costs Security/safety • Monitor energy consumption of products plugged into the outlet Lower operating costs …

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Parks Associates

By 2024, traditional pay-TV services will decline to 76.7 million households, a 27% drop since 2014 06/21/22; More than 55 million households are interested in a product that removes …

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More than 25% of U.S. smartphone owners use payment apps at …

Research firm finds retailer-specific apps more commonly used than both Apple Pay and Android Pay. Parks Associates released new research today showing more than 25% of U.S. …

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Evaluating Service Opportunities in the Smart Home

Appeal of Services for Smart Water Leak Detector or Water Shut-Off Valve (Q4/18) Willingness to Pay for Water Leak Detection at Various Price Points (Q4/18) Services for Smart Energy …

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Transformation of Consumer Products: Connectivity & IoT

Transformation of Consumer Products: Connectivity & IoT April 19, 2018 | San Jose Convention Center Sponsored by Trusource Labs. This IoT Summit is designed to help executive level …

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