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4 Inexpensive Marketing Ideas for Small Business

3. Offer special coupons and freebies. Consider a specific coupon page on your site to help increase sales and encourage people to subscribe to your email list. This page could list discount codes you are offering now.

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8 Creative Marketing Ideas for the Holidays

For potential new clients, drop off a Holiday cup full of wrapped candy with your business card or perhaps get your business name printed on candy bars. Coupons rock!! People love to save money this time of year and also even more important is that most are planning on spending money.

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12 Creative SMS Text Message Ideas for Small Business

Use email for coupons, newsletters, and promotions that are “ordinary”. Save the SMS text message marketing for extra-ordinary communication. Something timely and important that requires your customers’ immediate attention. Don’t send a text when an email is good enough. 12 SMS Texts Your Customers Want to Get 1. Last Minute Deals

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9 Networking Event Ideas With Printed Marketing Materials

3. Coupon : Coupons are terrific especially if you’ve printed up a limited number just for the special people you meet at your networking event. Consider using a headline that says 30% Discount for Friends from (EVENT NAME AND DATE)

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Text Message Marketing: An Easy Way to Build Your Business

99% of text messages are opened and read! Text message marketing is powerful, IF you do it the right way. Follow these low-cost SMS marketing tips.

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Traditional Small Business Advertising

Coupons. Just because Groupon has gotten big, doesn’t mean that traditional coupons don’t work. Local businesses can really attract new clients by exploring their coupon options. A lot of people say that coupons don’t work. I’d say that often it’s …

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Traditional Small Business Advertising Isn't Dead Yet

Coupons. Just because Groupon has gotten big, doesn’t mean that traditional coupons don’t work. Local businesses can really attract new clients by exploring their coupon options. A lot of people say that coupons don’t work. I’d say that often it’s …

Category:  coupon codes Go Coupon

Ways to Make Daily Deal Sites Work for You

Without a doubt, 2011 was the year of the daily deal. Businesses jumped on the opportunity to offer great deals on the web and reach a large audience of potential customers. Sites like Grouponand Living Social made major breakthroughs in online promotions, and were able to sell huge amounts of cut-rate coupons and provide cash […]

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7 Ways Small Business Owners Can Take Advantage of

Whether it’s a social media trend or a wave of mobile coupons, it’s smart to revisit past trends and implement the ones that have proven successful. Create reusable materials. If your small business can capitalize on seasonal and holiday trends, it’s smart to spend some time creating materials you can use in upcoming years.

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How to Integrate Online and Offline Marketing DIYMarketers

Map out all of the “touch points” where a customer might need to be reminded of your product or service. A grocery store may decide to have a billboard off of a highway. A pizza shop may send out coupons or offers that arrive on Thursday, just in time for Friday pizza or Sunday’s football game. What information needs to be on each touchpoint?

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5 Quick Reasons Your Business Should Love Online Quizzes

Businesses can use that information to provide coupons or other relevant content tailored to their quiz taker’s potential interest. Online quizzes are more than lead generation or list building magnets, however. With a good quiz, you can qualify and direct those leads like a well-trained salesman.

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Should You Exhibit at a Trade Show

Following up with potential connections is crucial to closing deals. The trade show is just about meeting people, but the deals will most likely happen afterward. Follow-up quickly, perhaps even the day the event ends, by sending e-mails and following on social media. Don’t be afraid to also send coupons or free ebooks.

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Smart Ways to Spend Your Marketing Budget DIYMarketers

If you had access to $250,000 to put in your marketing budget, how would you spend it on marketing to grow your business? Maybe spending on marketing isn’t the first thing you thought of, but it should have been. While marketing may have been perceived as something only big companies do, these days, it’s as critical to having a business a having a telephone number or an office.

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Rookie Marketing Blunders That Actually Turned Out Great

My friend thought I was stupid to spend so much money to the tune of $5k. It turned out to be successful because I got lots of repeat customers that came to my store and used the coupons I gave in the package. Giving out physical goods to customers helped …

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Your Customer is Going Mobile, Are You

Mobile coupons offer brand loyal customers discounts, which keeps them brand loyal. This is not to mention how you can use in-app messaging and mobile features to engage with clients. The list is as long as your imagination and creativity will make it. But the bottom line is clear; mobile opens up marketing channels that did not exist ten years

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The Referral Engine: Teaching Your Business to Market

A maid service sent out fake $100 bills as a Valentines Day gift to their clients and then told them to ?gift? them to their friends as $100 off the maid service. Independent professionals get tips too: A dental office installed a small kitchen with an oven and bakes cookies to give to their patients (I wonder if they are low-sugar?).

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Creative Offline Marketing Trends and Tips for Retailers

Hide coupons or gift certificates around the store and advertise a small window of opportunity to find and implement the savings. This doesn’t have to be fancy or expensive. You can print these off on a desktop printer such as the Canon MAXIFY. Make It a Party. Feature DJs, solo musicians, magicians, to amp up the instore party vibe.

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