Asicentral.com

Promo Plan

Direct mail is, indeed, an essential tool for distributors to attract sales and stand out. Postcards, coupons, letters and more are all effective at spreading a brand identity. Top distributors agree that “bulky” mailers containing distinctive self-promos are the best at conveying creativity and impressing customers.

Actived: 6 days ago

URL: https://www.asicentral.com/news/magazines/counselor/january-2015/promo-plan/

Money-Saving Coupons Inside!

00 For colors & sizes go to our spec index on pg. 00 To order see front cover. 00 asi/00000 asi/00000 School Fun School Supplies A A B B C C D D A. FUN176: CRAY-BLOKS. • Four stacking crayon blocks per box. 250 500 1000 2500 5000 1.23 1.18 1.13 1.08 1.03

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View Presentation

Great for tradeshows, sales person leave-behinds, new product intros, coupons, scratch-off promotions, or business cards. Box options available. Other fills: Cinnamon Red Hots, Spearmints, Gum, Chocolate Littles, Sugar-Free Mints, Signature Peppermints, Mini-Tarts, or Colored Candy. Eco friendly. Please call for other available fills.

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Keep in Constant Contact

Members can get a special 20% discount when prepaying for six months and 25% off for 12 months. In addition, Constant Contact offers free personalized coaching/support and an impressive online Learning Center to help members build successful marketing campaigns.

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Magna-Tel

Magna-Tel offers a full line of magnetic products that are entirely made in the USA, including over 500 stock shapes and more than 100 stock designs. “The customization is very important to keep in mind,” Mungle says. “They can be designed in virtually any size, shape and color.”. Clients can turn these magnets into coupons, vehicle

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Vol 025

Countdown clocks ran off the minutes until the gargantuan fake meat was lowered onto the faux grill, which was suitable for Paul Bunyan. At noon, the 15-foot brat was lowered. Jon Shook and Vinny Dotolo from the Food Network’s 2 Dudes Catering show, along with passersby, chanted “Drop the brat.

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Vol 045

Get caught up with these newsletters on promotional products. ASI Central is a news and information hub to its members who stay ahead of the news in the advertising specialties industry.

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Company Stores: What You Need To Know

If the client wants to offer coupons or vouchers for buyers to use to purchase items, those systems should be tested as well to avoid what could quickly turn into an accounting nightmare. “Some clients offer their employees wardrobe buy-downs, so they give them maybe $150 a year to spend on garments,” says Lloyd.

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2020 Salespeople of the Year

After researching both suppliers and distributors, he chose to join Stran Promotional Solutions in the summer of 2018. There was no bounty of buyers awaiting him. “We hit it off, but Nick’s supplier network was cold and his client base was even colder,” says Stran President Andy Shape.

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Drum-Line

With a massive catalog containing nearly 500 styles of journals, notebooks, memo pads, calendars and planners – all made-to-order in their Arkansas factory – Drum-Line has got its clients well covered. “Every step of the order happens here,” says Barnes. “From order processing to artwork prep, printing, bindery and packaging.”.

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Vol 039

The winner received a branded sewing kit, shoe-shine kit, can coolers, drink coupons and other prizes. "We raided the closet and picked out our favorite promotional products," Day says. "Our customers travel a lot, so by providing them with baggage tags and other products, it helps with their trip."

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Vol 042

At the events, Mott's is handing out branded, reusable black cloth tote bags, free product samples and a flyer with a coupon for $1 off a six-pack of applesauce. There is also an apple tree activity onsite where attendees can fill out an apple cutout and hang it on the tree, thus pledging to be pink to the core.

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Q&A With Gary Austin of ThePenGuy.com

We try not to bombard people with 10% off coupons every five minutes. Instead, we keep our customers’ time and intention in mind. Therefore, we focus on showing only high-quality products and putting out useful content, ideas, suggestions and information that we see working for a large percentage of our current customer base.

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How To Increase A Garment's Perceived Value

Show your clients how the garments you’re using are comparable to recognizable retail brands. “Giving buyers confidence that the item is in style takes some of the pressure off their selection and makes a good case for getting more brand impressions,” says Gina Barreca, director of marketing at Top 40 supplier Vantage Apparel (asi/93390). 3.

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Vol 026

Cap it Off Raise awareness with a performance cap. Ribbon is available in various colors to promote different causes. From asi/94134. The Little People Create a big to-do with this little pompom creature holding an awareness ribbon. He supports different causes and looks cute doing it. From asi/40560.

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Vol 488

Pocket Pals are large magnets with clear pockets on front that can hold, as I said, coupons, photos, lottery tickets, appointment cards, etc. Custom shapes are also available. Think: grocery stores, delis, doctors' and dentists' offices, photo studios, resorts and real estate. Pricing starts at: 125; $2.20.

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Successful Promotions®

Magnetic Write-On/Wipe-Off Memo Board with Coupon/Note Clip. Perfect for keeping a grocery list and coupons all together and organized, while keeping your message front and center. Includes wet erase pen and clip, shipped bulk. Made in the USA and always in stock! Never a …

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Using Canva: The Designer in Your Pocket

Welcome to The Imprint, where distributors like you will find everything you need to leave a lasting imprint on your customers and prospects. Read on to get insight from our promo experts: Abby, Jackie, and Lindsey. We chat about all things promo: hot products, decoration techniques, sales …

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Vol 1156

Counselor Promogram is a newsletter with some of the latest industry information about advertising specialties and the field's distributors. View the latest stories here.

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How to Increase Email Open Rates

Maybe you link your emails to webinars or send coupons and promo codes. Think about how you can leverage your content to build trust and sales over time. “Your emails must focus on your customers and their specific market,” says Harry Ein, owner of Perfection Promo, an iPromoteU (asi/232119) affiliate.

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Vol 092

Customers using the coins often fill their tanks – roughly a $40 gas purchase – rather than merely topping off. Cardano worked with his distributor partner for the best promo item. "After a few exchanges of design ideas, we found the coin design that would work best – and has worked best – for our business," says Cardano, who purchased

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Vol 216

Clipartboom.com is offering a free sample pack until March 31 by using coupon code FREEART at checkout. Sample packs that are included in this special offer include awareness ribbons, cheerleading, digital clip art, player pack, soccer and softball.

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Vol 0377

25% Off 3-Month Planning Calendars. Make up to $4500 extra commission. asi/35400 - Do you call on food companies or freight and shipping forwarders? American Calendar carries the 3-month calendar that these and other industries have grown to love.

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2014

The majority (65%) give it a grade of A/B, while 35% rated it a C/D/F. At Zappos, Lemke said, reps are empowered to do what’s necessary to keep customers happy. There are no sales quotas or talk-time restrictions, and if something goes awry, reps can offer Wow Packages which include coupons or discounts or even tins of cookies or flower bouquets.

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Vol 73

Scratch‐off cards are an inexpensive, proven promotion vehicle; that will add excitement to your promotion. Restaurants encourage repeat visits by handing out with each check, retailers drive early bird sales with a mystery discount promotion.

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eCommerce

In the example above, 5% of $3.00 is $.15; so by adding the $.15 to the net cost of $3.00, the new price of the item will be $3.15. When you are finished making changes, click on the Save button and then click on the Make Changes Live link.

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Vol 023

To spotlight this unique offering, Mountain Dew set up a series of events where the artists appeared to show off their handiwork. Artists included Chicago-based Chuck Anderson, a graphic artist for surrealistic kaleidoscopic skylines and ornate, handcrafted illustrations, as well as New York graffiti legend Haze.

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Advantages(tm) Hot Deals

The Bottom Line: Now that we've enjoyed an entire meal together, go ahead and have the very best day off tomorrow! Advantages is bringing over 60 top suppliers to a city near you. Come to the industry's largest and most popular traveling show, the ASI Advantages Roadshow.

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Vol 253

Get caught up with these newsletters on promotional products. ASI Central is a news and information hub to its members who stay ahead of the news in the advertising specialties industry.

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Vol 0560

Choose Your Own Promotion asi/91530 - Choose ANY product from The Corvest Family and enjoy unbeatable savings with exclusive coupons! Choose from $50, $100 or $200 off

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Sullivan North 2011 Varsity Baseball Schedule

50% OFF Not valid with any other offers, coupons or specials. Valid through 3/31/12. 20% OFF Entire Meal Purchase Not valid with any other offers, coupons or specials. Valid through 3/31/12. Buy (1) one entrée, get 2nd entrée of equal or lesser value 50% OFF Not valid with any other offers, coupons or specials. Valid through 3/31/12. 20% OFF

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Vol 1288

Counselor Promogram is a newsletter with some of the latest industry information about advertising specialties and the field's distributors. View the latest stories here.

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Vol 72

Get caught up with these newsletters on promotional products. ASI Central is a news and information hub to its members who stay ahead of the news in the advertising specialties industry.

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Successful Promotions®

The back of the lunchbox was a dry-erase board, which contained the message, “Out To Lunch, Be Back at _____.” The lunchbox contained a dry-erase marker, two varieties of 100-calorie snack packs, an avocado shaped squeeze ball, branded chip clip and coupons. The lunchbox theme was a natural fit with lunch, says Sawyer.

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Untitled Document [cdn.asicentral.com]

Coupons help, but not everyone gets excited about a piece of paper. Suggest a promotional product to add more punch. Beads, buttons, light-up jewelry, caps …

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Vol 0251

FedEx will set up Kinko’s as shipping centers and possibly drop-off areas. The deal is interesting: While FedEx has an obvious relationship to distributors and suppliers as a shipper, Kinko’s has flirted with the industry more directly – a year ago, it allowed Awards Inc. to set up kiosks at several Kinko’s locations to sell promotional

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Successful Promotions®Volume 73April 2012

Scratch‐off cards are an inexpensive, proven promotion vehicle; that will add excitement to your promotion. Restaurants encourage repeat visits by handing out with each check, retailers drive early bird sales with a mystery discount promotion.

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Vol 0664

For 2009, UPS hiked rates 5.9%, the largest jump in eight years. Slowed by the recession, UPS's domestic business has dropped off considerably, while the company has faced higher costs for labor, health care and pensions. In October, UPS reported its third quarter profits fell 43% to $549 million as revenue decreased 15% to $11.2 billion.

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Successful Promotions®

Scratch‐off cards are an inexpensive, proven promotion vehicle; that will add excitement to your promotion. Restaurants encourage repeat visits by handing out with each check, retailers drive early bird sales with a mystery discount promotion.

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Vol 0558

Alvin Clayman Enterprises ( asi/162850) is changing its company name to Clayman Promotional Group on Oct. 15. The name change corresponds with its move to its new building located at 3200 Merriam Lane, Kansas City, KS 66106. All phone and fax numbers will remain the same.

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Vol 0556

The JK-2015 Flashlight Pen will help light the way to enhanced relations with customers, prospects, employees, members and students! Two-piece, cap-off style. Bright bulb activated at the press of a button (batteries included). Medium point, black ink.

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S•T•I•T•C•H•E•S Small Business

Coupons help, but not everyone gets excited about a piece of paper. Suggest a promotional product to add more punch. Beads, buttons, light-up jewelry, caps and T-shirts are just a few crowd-pleasers to suggest. and even participate in a few online games including "Blog Bingo," where the site gives users words to scratch off from a card they

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S•T•I•T•C•H•E•S Small Business

Nelson also recommends jazzing up your packaging by using imprinted cardboard boxes and throwing in further temptations such as coupons or affordable promotional items like candy or keychains. If you have talents as a host or hostess, Nelson suggests throwing a biannual VIP party for your top customers. "You have to give to get," he says.

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Stitches Business

Winners of this fun, fashion-focused contest will receive prizes totaling more than $22,000 as well as a spread in Stitches showing off their work. Entries must be postmarked by Friday, May 29. Contact Senior Writer Theresa Hegel at thegel@asicentral.com with questions or to receive a copy of the design brief.

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Successful Promotions®Volume 81 Dec 2012

Celebrated within the agricultural field, this day is also perfect for a "come grow with us" themed promotion. There are a variety of products – seeds, kits, gardening implements, etc. – that can play off that theme and carry your company logo. And when plants start to grow, your customers will continually be reminded of you. 21

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Spring 2013 New Products

keep coupons, photos, and business cards handy! ASI 68507 Sage 52498 PPAI 338534 . 4CP VINYL CARD & COUPON HOLDER MAGNETS MF08FC MV09FC MV13FC Sturdy metal keylight with 3 LED bulbs and full on/off button. Nice decoration area on the side opposite of the button. ASI 68507 Sage 52498 PPAI 338534 . KEYLIGHTS KL37

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Spring 2013 New Products

keep coupons, photos, and business cards handy! 4CP VINYL CARD & COUPON HOLDER MAGNETS MF08FC MV09FC MV13FC Sturdy metal keylight with 3 LED bulbs and full on/off button. Nice decoration area on the side opposite of the button. KEYLIGHTS KL42 Keylight Bottle Opener

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Nice for Them, Good for You

coupons. “If any of our customers or employees refers a friend or family member, they get a $100 cash referral bonus,” Dargavage says. “We’ll give it to anyone in the community just for sending us business, whether the job is $100 or $10,000. There is not a bet-ter form of new business than referral business.” The reminder “Don’t

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